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Demandware Expands Global Operations into Japan with SunBridge

Demandware Expands Global Operations into Japan

Establishes Joint Venture with SunBridge Corporation

BURLINGTON, Mass. & TOKYO–(BUSINESS WIRE)–Oct. 30, 2014– Demandware®, Inc. (NYSE: DWRE), the industry-leading provider of enterprise cloud commerce solutions, today announced that it has signed a definitive agreement with SunBridge Corporation to establish a joint venture, Demandware KK, in Japan. The new joint venture will enable Demandware to reach a growing number of retail brands across Japan and Asia that are looking to deliver seamless shopping experiences across geographies and channels, including store, web, mobile and social. Demandware, Inc. is the majority shareholder in Demandware KK.

SunBridge is a Japan/US venture capital and professional services firm responsible for the Japan joint ventures of, Concur, Kyriba, Silkroad Technologies and Marketo, and whose founders also launched Oracle Japan.

eMarketer estimates that B2C ecommerce in Japan will grow 40 percent from $70.8 billion in 2013 to $100.8 billion in 2018*, presenting a significant opportunity for Demandware KK. With Demandware Commerce, retailers can deliver highly personalized shopping experiences while reducing reliance on IT and decreasing time-to-market. Demandware’s open cloud platform provides unique benefits including seamless innovation, an integrated ecosystem of best-of-breed partners, and community insight to optimize customer experiences. Demandware clients benefit from a steady stream of new features through seamless upgrades, and a world-class operating environment that has achieved 99.99% historic platform availability.

Allen Miner, founder and CEO of SunBridge, stated, “Japanese organizations are embracing the cloud for mission-critical applications to improve operational efficiencies and increase business agility. Demandware is the leader in enterprise cloud commerce solutions and we look forward to working with them as the company expands into Japan.”

“Demandware Commerce continues to drive superior growth for the largest, most demanding enterprise-scale retailers around the world,” said Tom Ebling, CEO of Demandware. “Digital commerce is growing rapidly in Japan and retail brands are increasingly looking for solutions that enhance omni-channel consumer engagement. Extending our operations into Japan to capitalize on this tremendous opportunity has been a key component of our global expansion strategy. We are thrilled to have the support of SunBridge as our partner as we engage with Japanese retailers.”

*eMarketer: Worldwide B2C eCommerce Q3 2014 Complete Forecast. August 2014. Alison McCarthy. Contributors include Marcus Johnson, Oscar Orozco, Monica Peart, Shelleen Shum, Martin Utreras, Haixia Wang

About SunBridge

SunBridge Corporation is an international venture capital and professional services firm. SunBridge offers globalization support for both Japanese and US technology companies; is a premier value added reseller of leading international enterprise software products; and offers a range of custom development and consulting services. SunBridge’s principals share a rich heritage of having founded Oracle Japan and held senior executive positions with IBM Japan and other leading enterprise software companies. SunBridge has successfully co-founded Japan, Concur Japan (Nasdaq: CNQR), Kyriba Japan and Silkroad Technologies Japan. SunBridge has invested over $100m in more than 65 portfolio companies, resulting in eight successful IPOs and several major acquisition exits generating over $38 Billion in current market capitalization. SunBridge offices are located in Tokyo, Osaka, Silicon Valley, Charlotte and Cleveland. More information is available at

About Demandware

Demandware, the category defining leader of enterprise cloud commerce solutions, empowers the world’s leading retailers to continuously innovate in our complex, consumer-driven world. Demandware’s open cloud platform provides unique benefits including seamless innovation, the LINK ecosystem of integrated best-of-breed partners, and community insight to optimize customer experiences. These advantages enable Demandwarecustomers to lead their markets and grow faster. For more information, visit, call +1-888-553-9216 or